Poor customer experience at the cash desk can lead to lost sales and negative reviews. Embracing cash desk scanning and printing technology can prevent frustrations arising.
A common customer complaint is waiting time at the till. This can be reduced by introducing a few small changes.
At a deli kiosk for example, you can manage waiting time by issuing customers with a wait number, using a hand-held printer. At the kiosk, a portable labelling device can be used to label products, reducing time at the till which in turn creates happier customers.
Brother’s retail team understands how technology can make the point of sale experience run smoothly every time. We work with retail partners to create bespoke retail cash desk scanning and printing solutions.
