Benefits for retailers
The world of retail is constantly evolving, with shoppers using an increasing number of channels to purchase goods. In such a competitive market, the customer experience is key, and loyalty building to keep spending customers in store.
On site retailers must be mobile, with access to all information relating to stock, product ranges, promotions, payments and more. Mobile staff are responsible for changes within the store, whether its re-pricing goods, moving items to another location, or taking payments to ease the flow of traffic around the shop-floor.
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Retailers need to be equipped with the necessary tools to make changes in store quickly and effectively. Brother provide an array of portable printing solutions empowering retailers to make decisions that help streamline the business, and allow labels to be printed on the shop-floor or as part of the back-of-house operations.
Discover our retail blog at our Insights hub and discover the latest in retail printing.
